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ECOWEEK keynote and distinguished speakers:


ECOWEEK 2013: Public Lectures
Admission free

Keynote & Distinguished Speakers

For schedule see ECOWEEK 2012 Program

Marta Pozo Gil, Architect | MVRDV, Holland

Marta Pozo Gil is an architect and licensed BREEAM assessor. She has been working with MVRDV since 2007 where, in addition to her role as a Project Leader, Marta leads MVRDV's Sustainability Department. By forming environmental strategies and energy-efficiency guidelines for each design process, Marta ensures a high standard is maintained for all of MVRDV's projects.
Marta has been involved in the conceptualizing and execution of projects of various scales. She is currently leading the design team for Montecorvo Eco City in Logrono, Spain. MVRDV's award-winning competition design (2008) envisions the construction of a sustainable neighbourhood of 3000 units of social housing, a school and public facilities. To achieve a CO2-neutral footprint, 100% of the required energy will be generated on-site by means of wind and solar power, complemented by a bioclimatic layout, recycling facilities, reuse of greywater, etc. The first phase of the project is scheduled to break ground in 2013.
Marta is also working on a dense urban masterplan in Bordeaux, France - an ambitious "eco-quartier" where all energy consumed by the masterplan will be produced on-site. The 35ha site, which will redevelop former military grounds, extends Bordeaux's city center across the Garonne river and provide 3200 homes, offices and urban amenities. MVRDV's masterplan carefully respects the existing urban fabric and creates an intimate character for the new neighbourhood. It is referred to as a 'capillary city'; a contemporary update of the historic European city - combining history, human scale and individualism with density and sustainability. The masterplan's buildings have high energy performance ratings, and ensure natural sunlight, even in the winter. Other sustainability considerations include: the masterplan's water cycle, waste management and material selection.
When realised, Zac Bastide Niel will be one of the largest zero-energy neighbourhoods in the world, and is an excellent example of how new sustainable districts can improve the quality of life in our cities. The project is regarded as the most significant contemporary urban intervention in Bordeaux. Construction is to start in 2014. Marta has received degrees from Universidad Politecnica de Valencia, Spain (2001) and TU Berlin, Germany (2004). She regularly lectures and has won several awards.
Chris Sherwin | SEYMOUR POWELL, UK

Chris Sherwin PhD, Head of Sustainability, Seymoupowell Chris has 15 years of experience in the sustainability field, specialising in linking environmental and social responsibility withinnovation, product and packaging design and marketing. He recently recently joined global design and innovation consultancy Seymoupowell to lead their sustainability work, but has previously held roles in brand marketing consultancy Dragon Rouge, as Head of Innovation at Forum for the Future, plus worked client-side in Philips and Electrolux Chris' consulting experience includes: sustainability strategy work with companies like The Tetley Group, Cadbury, General Mills,Mars. Innovation and product development work with PepsiCo, Boots, BT, BASF, SC Johnson, LG, Samsung, Heinz, UK Technology Strategy Board. Worked on sustainable branding with Dolmio, Ahlstrom, Tork, Comfort, Sunsilk, SABmiller, Nature Valley. He has advised and trained people on sustainability in Unilever, P&G, Johnson Matthey, Interfaceflor. Chris helped develop and launch sustainable 'products' to the market with Dulux, sony ericcson, O2 and BP. He is a recognised thought leader on sustainable design and innovation, and regularly present on these issues at conferences. Chris holds a PhD in this area, titled 'Innovative Ecodesign', from Cranfield University.

Byron Stigge | Level Agency for Infrastructure, USA

Byron is a Director at Level Agency for Infrastructure. He leads the sustainable infrastructure design, investment strategy and implementation services at Level and is based in New York. Byron has focused his design career on the study and practice of sustainable development for the built environment. He has had the opportunity to work around the world and at all scales of design from single family homes to large commercial buildings to city-scale infrastructure planning.
For the past 15 years, Byron has been designing sustainable infrastructure plans for large scale development projects predominantly in developing countries. At Level he engages on energy and climate change planning, water and wastewater management, public transportation planning, and waste management. Level is a for-profit, mission-driven business focused on creating urban developments which benefit urban poor in developing countries by creating economic opportunities, ecological preservation and social development through innovative technologies and infrastructure design.
Byron is on the Board of Directors of the Institute for Urban Design. He has lectured and taught at Harvard Graduate School of Design, MIT, Yale, Washington University in St. Louis and Columbia University. He earned an undergraduate dual degree from Washington University in St. Louis in civil engineering and architecture, a Master of Building Technology from MIT and a Master of Design Studies in Environmental Planning from Harvard.

Byron's participation to ECOWEEK is made possible thanks to the support of the Order of St. Lazarus.

Maciej Siuda & Rodrigo Garcia Gonzalez, Architects | DEVEBERE PROJECT, Poland

Devebere is a project that came out of a collaboration of two architects Maciej Siuda and Rodrigo Garcia in 2011. Their last design, an experimental pavilion made of garbage and air by people, awarded by the French institute of architecture, is going to be presented during the Biennale of Architecture in Venice 2012.

Maciej Siuda graduated with honors from the Faculty of Architecture at Wroclaw University of Technology in 2008. His diploma, XYZ Structure, was awarded in a number of international and national competitions. From 2005 to 2007 he studied at the Faculty of Architecture at University of Technology in Valencia and made an internship at the SQArquitectos office (Valencia), and later in other offices in Madrid, Tokyo and Alicante. Since 2011 he has been developing his independent work, collaborating with various architects and designers form Spain, Poland and Japan. Co- creator of the international workshop of architecture and urbanism: IWAU. Since 2011 he teaches design at the Swietokrzyska University of Technology and developing videogames graphic design for the Foundation of Neurorehabilitation in Valencia.

Rodrigo Garcia Gonzalez is a Spanish architect and designer. He has studied in Canada, India, Chile and Spain. He received his architectural degree with honors from the ETSAM, Technical University of Madrid. In 2008 he developed a fractal deployable system patent that has been awarded with several international recognitions. His works have been shown in different artistic centres such as the Cite de l'Architecture of Paris and the Venice Biennale of Architecture. As a teacher he has collaborated with different universities and institutions in Colombia, Turkey, Ahmedabad, etc. He also worked as an improvisation actor, and awarded with the Gold Medal in the II Improvisation World Championship celebrated in 2009 Santiago de Chile. He is a postgraduate student at Umea Institute of Design.

Count Philippe Piccapietra, Grand Councellor and Delegate for the Holy Land | Military and Hospitaliler Order of Saint Lazarus of Jerusalem

Count Piccapietra's family traces its origins to the 15th century in Naples. Living in Switzerland, he has been a member of the Order of Saint Lazarus of Jerusalem since 1984, becoming Grand Chancellor in 2005 and Delegate for the Holy Land in 2012. As Delegate of the Holy Land, Count Piccapietra is looking forward to the prosperous future of Jerusalem. Partnering Green Pilgrim Jerusalem is a natural affiliation since the Order of Saint Lazarus of Jerusalem has numerous reasons from its own history to support the modern concept of green pilgrimage.

The Order of Saint Lazarus of Jerusalem is an international community of Christian knights and dames from many different church traditions. It was established in Jerusalem during the 12th century around a monastic hospice which had existed there since the 4th century. The first knights of Saint Lazarus of Jerusalem were lepers, forced to leave their society. Derived from this fact, the charitable aims of the Order today may be summarized as: "Bringing healing of body, mind and spirit to those in need, regardless of political, ethnic or religious boundaries." In this century the Order of Saint Lazarus of Jerusalem has extended its particular concerns to include "water - source of life" and other green issues.

Since its return to the Holy Land, the Order of Saint Lazarus of Jerusalem has begun to provide mobility scooters and small electric vehicles to help disabled people around the Old City of Jerusalem, making their spiritual home more accessible to pilgrims and citizens who have reduced mobility.

Uri Gilad , Architect | office_winhov, Holland & Switzerland

Uri Gilad studied at HIT, IL and the Academy of Architecture Amsterdam where he graduated with honors under the personal guidance of Prof. Herman Hertzberger. He gained his professional experience while working for Herman Hertzberger and Wingender Hovenier Architecten. During this time he was involved in designing residential and public projects and leading international competitions. In 2010 he joined Wingender Hovenier Architecten as an associate architect. Since 2013 Uri is a partner at office_winhov, Amsterdam. Uri teaches at the Academy of Architecture Amsterdam. Since January 2010 he has been an assistant professor, at the Amsterdam School of Arts on the research project Tectonics in contemporary Brick Architecture. Uri divides his time between Amsterdam and Zurich where he is involved in several projects. One of his current projects is the winning entry for the project Freilager Albisrieden in Zurich, which is a large residential development with 270 apartments under the highest sustainable Swiss standards - Minergie -p- eco.

office_winhov is engaged with the sustainable developments of the European city under the notion that a good building should last a long time. Durable, usable buildings that are firmly anchored in their surroundings are what office_winhov is all about. In 2011 office_winhov won the international Fritz Hoger Prize for 'Sustainable housing' with the project in Nieuwkoop, Netherlands. The office is currently developing an International study about, 'Energy efficiency requirements and housing typology' for the BNA (Royal Institute of Dutch Architects). In 2012 the office was invited to participate in the 13th architecture Biennale in Venice, Common Ground.

Yael Helfman Cohen & Dr. Daphne Haim Langford | Founders, Israel Biomimicry Organization, Israel

Biomimicry is a multi-discipline that promotes learning and emulating nature's forms, processes and ecosystems to create more sustainable human technologies and design. The meaning of the word Biomimicry is "imitating life" (Bio=life; mimic=imitate). Biomimicry is the science of emulating nature's best biological ideas to solve human problems in many fields including design and architecture. Bio-materials, technologies, and structures are emulating nature's process and models.

Yael Helfman Cohen is a co-founder and general manager of the Israeli Biomimicry Organization, a registered non-profit organization that promotes inventive learning and imitation from nature for sustainable technological designs and applications. Yael holds a M.Sc. degree in management science from the Recanati School of Business Administration, Tel Aviv University and a B.Sc. in Industrial Engineering & Management from the Technion - Israel Institute of Technology. Yael is currently a Ph.D candidate in her final stages in the field of biomimetic design (Tel Aviv University).

Dr. Daphne Haim Langford is a co-founder and chairperson of the Israeli Biomimicry Organization and VP Business Development at Xenia Venture Capital leading the life science practice. Daphne has over 15 years of managerial experience. Daphne has been involved in medical device entrepreneurship and specializes in fundraising, strategic planning, marketing, distribution, reimbursement, and product management in the medical device industry. Prior to joining Xenia, Daphne was VP Business Development & Marketing at Medingo. Prior to that, she was General Manager with PerAssist, and Product Manager for Carmel Biosensor. Daphne holds a Ph.D degree in Biotechnology from the Technion - Israel institute of technology.
Adital Ela, Designer | Founder, CEO of S-SENSE DESIGN, Israel

Adital Ela is a sustainability designer, social-entrepreneur and teacher. Founder and CEO of S-SENSE DESIGN, and a TEDfellow. Adital dedicates her professional life to explore ways in which sustainability design can envision, illustrate and manifest a green reform in the encounter between man, object and environment. Adital holds a BA in product design from HIT (Holon Academic Institute of Technology) and a Masters of Design from the "Man and Humanity" program at the Design Academy Eindhoven. Adital holds 15 years of experience in designing products and in creative direction and management of design teams and projects in various design fields. Adital is a sustainability design lecturer at the BA and MA programs of HIT - Holon Institute of Technology and lectures regularly at conferences and leads workshops around the world.

S-Sense Design (Sustainable Sense by Design) was founded in 2006 to become a unique driver of change by addressing 3 bottom lines in an innovative way: Creating and spreading innovative approaches to sustainable design; Developing actual projects that demonstrate these concepts; Creating "high value, fair profit" social-environmental enterprises.
Braha Kunda, Architect | Head of the Department of Interior Design, Holon Institute of Technology (HIT), Israel

Braha Kunda is an Architecture and Environmental Design Senior Lecturer and Head of Interior Design Department at the Design Faculty HIT - Israel. She received her B. Design from Bezalel Academy and M. Arch from Rice University, Houston USA. Braha has professional and academic experience in total architectural and environmental design of housing, commercial and public projects in a wide range of scales. Major interest in contextual design related to social and cultural aspects.
Yoav Meiri, Architect | Yoav Meiri Architects, Israel

Yoav Meiri is engaged in diverse projects in all scales and purposes. The projects are spread throughout the country, in metropolitan, suburban and rural areas. Yoav's aim as an architect is to create considered, original and contemporary architecture based on humanistic values, while adhering to schedules and economic requirements. This is achieved through deep theoretical and site research, collaboration with clients and consultants, careful investigation into program, and unique designs for each project, addressing social and political issues by promoting and designing public projects in strategically placed sites, and regard the social responsibility of architecture as an inevitable part of the discipline.

Maya Ashkenazi, Designer | Head of Communication, Team Israel, Solar Decathlon China, Israel

In the summer of 2013, Solar Decathlon China will take place in Datong, China, hosted by the Chinese National Energy Administration and the U.S. Department of Energy, organized by Peking University, and supported by private companies. Dubbed the "Olympics of Sustainable Architecture", the Solar Decathlon challenges 20 collegiate teams to design, build, and operate solar-powered houses that are Net Zero Energy Buildings and are affordable, energy-efficient, and attractive. Team Israel is made up of students from 4 leading colleges and universities in Israel, instructed by Dr.Arc. Joseph Cory and Arc. Chen Shalita.
"All (e) Land", Team Israel's unifying concept, is derived from the name Holyland. It ties our local culture and climate (All) to the energy sustainability (e) and the unique attributes of size and new statehood of the locale (Land). It recognizes the fact that we all share today's energy challenges, as well as the vision that our approach to all land development should be environment aware. Sponsored by the Ministry of Environmental Protection, Melisron ltd, Indan Ltd, Shenkar College of Engineering & Design, The College of Management Academic Studies, The Porter School of Environmental Studies, Ministry of Energy and Water Resources, The Neri Bloomfield School of Design, and a verity of leading technology and material companies. I4E house is being built in "Hutzot Hamifratz" mall in Haifa, for it will be tested before being sent to participate in the competition in Datong, during August this year.
Maya Ashkenazi M.Des, is an interior and furniture designer, recently graduated the Industrial design class at the Technion, IL. Working as a freelance, starting a new business involving urban gardening, she participates in the Israeli team as Head of Communication.
Isaac Meir, Architect | Desert Architecture Unit, Ben Gurion University, Israel

Desert Architecture expert architect Prof. Isaac Meir was born in Thessaloniki, is a graduate of the Technion Institute of Technology and the Associate Professor and former Chair of the Desert Architecture & Urban Planning, and Dept. of Man in the Desert of the Ben Gurion University (2005- 2010). He has published widely in several languages and has been Visiting Lecturer at Environment & Energy Studies, AASA, London (1992), and Visiting Professor at the School of Architecture, Oxford Brookes University (2000-1).
  More lectures may be posted shortly.

For lectures schedule see ECOWEEK 2013 Program


ECOWEEK 2013: Workshop Lectures
With Registration Only | NET Members Only


Training Session

No speakers posted

  For lectures schedule see ECOWEEK 2013 PROGRAM

ECOWEEK speakers

ECOWEEK has initiated, invited and hosted lectures by a number of internationally acclaimed speakers, specialists and leaders in their field. Among the ECOWEEK distinguished speakers are Nobel Laureate and former US Vice President Al Gore, speaker at ECOWEEK 2007 on Global Warming, at the Athens Concert Hall in June 2007 (in cooperation with Megaron Plus); UK explorer and leadership expert Robert Swan, OBE ECOWEEK 2007 opening keynote speaker, at the Benaki Museum in Athens (in cooperation with the British Council).

Since ECOWEEK 2010 ECOWEEK keynote speakers included award-winning architects Diebedo Francis Kere, Bjarke Ingels of BIG, award-winning architect Francoise-Helene Jourda, architect Daniel Pearl (L'OEUF, Canada), architects Elena Barthel and Daniel Wicke of the Rural Studio, award-winning architect George Hargreaves, environmentalist and 'green' design expert Prof. David W. Orr (Oberlin College), German architect Ulf Meyer of Ingenhoven Architects, and Danish architect Louis Becker of Henning Larsen Architects.

'ECOWEEK 2009: Empowering Youth: Ecology + Leadership + Architecture' International Conference in Athens, hosted keynote lectures by award-winning architect Shigeru Ban, and UK award-winning architect Ivan Harbour (Rogers Stirk Harbour + Partners).

'ECOWEEK 2008: Ecology + Environment + Architecture' International Conference in collaboration with AIAContinental Europe, keynote speakers were 'green' skyscraper and author architect Ken Yeang, and Landscape Designer Julie Bargmann, at the Cotsen Hall of the American School of Classical Studies in Athens. In 2008 ECOWEEK also hosted the director of the architectural documentary Last Call for Planet Earth Jacques Allard, award-winning Greek architect Alexandros Tombazis and others.


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